The Power of a Penny

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The minting of the penny began in 1858 and was a part of Canada’s coinage system until its final minting in 2012. After nearly six years without the penny, it might seem easy to overlook the value of a cent. Where commodities are concerned, though, the penny is still a valuable piece of the conversation.

Pinching Pennies

What does commodity pricing mean for the average homeowner? Commodity pricing affects nearly all areas of pricing either directly or indirectly, from the cost of gas to the cost of a litre of milk. Families seeking to cut back on spending often look first to reign-in their spending on non-essentials such as dining out or entertainment (all the fun!). And while responsible spending is an honorable endeavor, we’re here to tell you that savings doesn’t always have to come at the expense of the fun you work so hard to have!

A Little Goes a Long Way

Many of us keep track of gas station pricing because we know that a penny or two difference in pump pricing impacts our total expenditures. We often take measures to make sure that we get the best possible price by gassing up before the long weekend price increase or making creative U-turns when we see better pricing on a competitor’s lot. But what about the price of the utilities that run in our homes for so many hours day in and day out? How much could we be saving if we reduced the expenditure per kilowatt by only a penny?

The Johnson Family pays $0.06/kWH for their electrical utilities. This family of four averages 9600 kWH annually, resulting in a total cost of $576.00. If they save just a penny per kWH, their annual price decreases to $480.00, saving them a total of $96.00 annually!

The Burst Advantage

All utility companies are not created equal – but they do purchase electricity for the same price. The price of electricity is determined by the pool price (the cost of a megawatt of power). Retailers purchase power at the pool price and add a discretionary premium to determine the customer rate per kWH.
Burst Energy has a simple formula for determining its retail rate – pool price plus a penny. That means that Burst pricing often beats those of its competitors. But that’s not all.

Putting Albertans First

If you knew that some gas stations were owned by international entities, meaning that your money would be sent out of Alberta to support a foreign market, would it impact your choice of gas station? We believe strongly in supporting our local economy. That means that the funds generated in Alberta stay in Alberta. Burst Energy is locally owned and operated, employing only within Alberta.
We encourage you to take a minute or two, and visit www.burstenergy.ca for a complimentary bill review and quote. Investing locally is easier than you think – and it could save you many pennies along the way!

Alberta’s Job Market – A Direct Cost (Vol II.)

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Valued Customers,

When we started Burst Energy some five years ago, we did so with a mind to offer great value to families and businesses in the province that we love. To that end, we continue to hold true to our tagline: By Albertans, For Albertans. That means that we operate and employ within our great province. Your customer service representatives answer calls from our call center in Calgary, and your bills are generated and sent through departments within Alberta. Heck, even the writer of this article is a contracted fellow Albertan.

We know that we could find great people anywhere, but the owners of Burst Energy feel strongly that the right strategy is to operate and employ within Alberta. We encourage our Burst customers to start a meaningful dialogue with the people that matter most to them about the importance of choosing a provider who is invested in Alberta’s future, even if that means that they select an alternative non-RRO retailer. We believe in Alberta’s potential to remain an economic stronghold in Canada, despite its current challenges.

So, to our Burst family we say thank you! We are proud to offer our services in a way that we can all feel good about – by Albertans, for Albertans.

Call: 1-866-516-3085

Click: www.burstenergy.ca

Email: clients@mail.burstenergy.ca

For your free utility consultation

Sincerely,

Your Burst Energy Leadership Team

Alberta’s Job Market – A Direct Cost (Vol I.)

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Canadians angry as Direct Energy’s back-door exit from Canada means fewer jobs for Canadians, despite continued regulated rate subsidy.

Alberta’s resource sector has been in the spotlight recently, and for good reason. With the headlines showing potential for additional fiscal challenge, including a pipeline we own but can’t, to this point, operate; we are seeing grave shortcomings at the level of government. But that’s not all. International entities like Direct Energy are making business decisions that will have immediate and reverberating implications for Alberta’s economy, and more generally, Canada.

Background (2000-2004)
Direct Energy was purchased by UK company Centrica PLC in 2000. In 2004, Direct Energy/Centrica bought the right to Atco’s customer list, extending their customer base by approximately 1M. European ownership meant the consolidation of profits outside Canada’s borders and trading on the London exchange. While this was a concern for residents and economists alike, there were positive moves being made to support gas production, offering hope that this would counterbalance the ‘loss’.

Investing in Canada (2004-2017)
Among these strategic investments was the acquisition of CQ Energy, a Canadian exploration and production organization with significant operations in western Canada. Purchased in a joint venture with Qatar Petroleum International (40% ownership) from Suncor for 1 Billion dollars, CQ Energy Canada had ownership of 11 major Canadian facilities. At Dec 2016, CQ was producing 56 070 barrels of oil daily (of which 90% was natural gas).

Investment Loss (2017-Current)
2017 brought significant changes in Direct Energy’s operations as we saw the organization systematically divorce itself from Canadian investment. The divestment strategy, the company said, was part of a strategic move toward focusing on European assets. In line with this strategy, May 2017 saw the company sell-off its assets in Trinidad and Tobago.

On September 29, 2017, Direct Energy/Centrica sold its interest in CQ Energy for 722M to a joint partnership comprised of: Mercuria Energy Group (Switzerland), the Can-China Global Resource Fund (CCGRF), and MIE Holdings Corporation (China).

Job Loss
Direct Energy/Centrica has established call centers in Guatemala and Manila and has moved its billing departments to Texas where a third party (HCL India) handles billing services. Currently, all Canadian customer information is stored on servers outside of Canada, with its front office for billing coming (however misleadingly) from Calgary’s Post Office Station M.

Direct Energy, Atco, Enmax and Epcor are Alberta’s regulated rate providers (RROs), meaning that Direct Energy continues to receive subsidy by the millions of dollars every month despite having no meaningful Canadian presence.
With a socialist policy of subsidizing rates above 6.8 cents (Sept 2018 real cost 8.472 cents/kWh) combined with the loss of hundreds of jobs, Albertans have cause for significant concern. This year alone, Albertans will spend over 70 million of our carbon tax dollars in subsidy, and over 700 million over the life of the current RRO capping legislation.

Vote with your Business
We believe that the government of Alberta does a serious disservice to its constituents by continuing to funnel hard-earned tax dollars outside of the country without speaking openly about the available alternatives in electricity and natural gas. Burst Energy your local competitive retailer is available across Alberta and is offering fair and competitive energy rates.

So, to our Burst family we say thank you! We are proud to offer our services in a way that we can all feel good about – by Albertans, for Albertans.

Call: 1-866-516-3085
Click: www.burstenergy.ca
Email: clients@mail.burstenergy.ca
For your free utility consultation
Sincerely,
Your Burst Energy Leadership Team

2018 Canadian Single Event Drug Free Championship

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Sponsored in part by Burst Energy
On Saturday, March 27, the Taber Community Centre in Taber, Alberta, welcomed 74 participants for the Canadian Single Event Drug Free Championships facilitated by Bodymasters Gym & Archery Center. Competitors demonstrated their skill set to an audience of supportive family and peers in either or all of the squat, bench press, and deadlift events. Categories varied, including Men/Women Open, Masters (40+), Juniors (20-23) and Teen (14-19).
The event’s organizer, Randy Sparks, owner of Bodymasters Gym and president of the Canadian Drug Free Power Lifting Association, says he loves to put on these competitions. Aiming for two such competitions annually, and having organized 2 world championships in powerlifting, he’s the right person for the job. Sparks says the single event format allows participants to elect to participate or abstain in any of the three events, based on interest or injury-related concerns.
With each participant following a different training pattern, it’s hard to say just how many hours are spent in preparation for events such as this. In his experience, Randy says it isn’t unusual to have competitors in the gym a minimum of 5 days per week for 90 minutes or more. For his part, he’s in the gym six days per week for 75 minutes – and that’s before counting hours spent assisting contestants with their own preparatory training for the event.

Participants each underwent on-site drug testing to screen for steroids, stimulants, diuretics and masking agents. To qualify, these participants must not have used any strength enhancement drugs for a minimum of 5 years. Prizes were awarded, including Burst Energy Sponsored supplements for Best Female and Best Male.

The hard work paid off for these contestants, with 26 Canadian records having been broken at this championship alone. First, second and third place prizes were awarded to the leading lifters in each category. Highlights of some of this year’s heaviest records include:

  • M. Malec (205lb class) lifting 660lbs. (over 3x his body weight!)
  • J. Lastuka (Best lift Male)(242lb class) set new Canadian records in all 3 male categories squatting 600lbs, benching 396, and deadlifting 629 lbs.
  • C. Orr (Best lift winner (W))- 123lb class) deadlifted an astounding 375lbs., bench pressed 156lbs., and squatted 292lbs. in the women’s category
  • It was the first competition for 59-year-old R. Gerlock (123lb class) who set a new women’s Canadian deadlift record of 275 lbs.
  • In teen Men’s, 18-year-old F. Rashleigh (220lb class) deadlifted a staggering 550lbs.

The family sport attracted the interest of Clay Sparks (242lb class), son of Randy Sparks, who competed in the squat and beat the previous Canadian record by more than 100lbs. at 549lbs.! No doubt a proud family moment! And who could forget – Burst Energy’s own Neil Fajnor competed in the squat, lifting 418 lbs.! Congratulations to Neil and all the competitors of the 2018 Canadian Single Event Drug Free Championships for their part in making this event a tremendous success.

Burst Energy is always pleased to be able to participate in, and support, healthy living initiatives in communities across Alberta. Stay tuned for updates regarding Burst Energy Sponsored outdoor fitness parks in Clairsholm, Alberta.

It’s Been a Long Time Coming – Alberta’s Phasing-out of Coal

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Alberta’s energy sector is among the most prominent features in its robust economy. The Province reported revenues in the area of $33 billion dollars in 2013 . With figures like this, it’s no wonder that the international stage has its eyes on Alberta as it undertakes the transition to a low carbon economy. Currently, greenhouse emissions resulting from the generation of electricity are comparable to that of the oil sands.
Our Province’s energy sector nearly tripled in size in the decade between 2003 and 2013, despite complex extraction methods and contentious weather. While sector growth indicates a strong industry, it has increased concerns over the environmental implications of fossil fuel extraction not just on plants and trees – but on human health as well, as a result of increased air pollution.
The Canadian Association of Physicians for the Environment (CAPE) found that an accelerated Alberta coal phase out will prevent 600 premature deaths, 500 emergency room visits, and will avoid nearly $3 billion in negative health outcomes.
Health concerns come as a result of exposure to cadmium, lead mercury and other toxic pollutants known to cause, among other things, respiratory disease and heart problems. In response, the government’s Climate Leadership Plan aims to eliminate coal-based emissions by 2030, a bold move that speaks volumes to the Province’s commitment to the responsible protection of its environment, and its people. It is also worth noting that in positioning itself as a leader in green energy, Alberta sets the stage to have more influence, internationally, as a marker for success in responsible industry.
Coal plant closures have begun, with some plants being ‘mothballed’, a term for a suspension of operation that allows the possibility of reopening for operation at a later time. TransAlta began the new year with the closure of Sundance Unit 1 and mothballing of unit 2 to a maximum of 2 years. TransAlta has further committed to an early phase-out of its coal-based operations, with all operations out of service by 2023 – 7 years ahead of the imposed Client Leadership Plan deadline.
There will be hurdles, that’s to be sure, but overall, it’s safe to say that Alberta’s residents will gain more than we will lose in the long run with a move away from coal. The green energy sector brings with it opportunities for new employment and new job creation that, to this day, don’t exist. Alberta is on track to make unprecedented changes in the way that it does electricity, with a minimum of 30% green electricity taking up permanent residency on our grid over the next 12 years – that’s something to be proud of!
Burst Energy continue to follow the transition away from coal closely, and with interest. By staying abreast of new developments in the energy sector, we are better positioned to offer our clients the best value for their energy needs.

New to Burst Energy – Solar Program

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Burst Energy is committed to staying abreast of energy developments and innovation, and to providing our customers with a menu of solutions where consumer needs are concerned.
Now, more than ever, consumers are aware of the impact of their lifestyle habits on the environment. Carbon emissions in Alberta have become top-of-mind as a result of increased penalties for carbon production with the introduction of the carbon tax. Consumers are now looking to alternative methods of energy production to limit their reliance on fossil fuels and protect themselves against the rising cost of energy in our province. To this point, the introduction of the Green Energy Credit program, has allowed customers to choose the percentage of green-derived electricity they want to be using in their homes and offices.
Increased demand has encouraged the development of Burst Energy’s newest green energy program. Introducing Burst Solar!!!
Our new solar program is designed to put you in touch with industry leaders and take you from a consumer of traditional (coal-based) energy, to a micro generator of solar electricity! We are here to help you participate in the green energy movement while taking advantage of new programs that offer reliable information and strategic offsets to your investment.
Why Solar?
Solar electricity is 100% renewable, and drastically reduces the need for traditional electricity. The program is scalable to meet the needs of agricultural operations, residences, and commercial sites. Since solar operates consistently with minimal maintenance requirements, the lifestyle impact of these programs is virtually nil.
A Full-Circle Approach with Burst Energy
We feel that providing value to our customer’s means offering solutions to simplify their lives. We have hand selected a network of solar electricity professionals to help you navigate the ropes. The big issues like permit application, safety compliance and roof assessment are handled for you. Our installation team members are red seal certified and customer service vetted.
Because we’ve partnered with subject matter experts in solar technology, we are confident in our ability to provide exceptional service at a competitive price. Whether roof mount or ground mount, large scale or small, our team is here to provide a customized approach to your micro generation requirements. We are sensitive to supply chain concerns and recommend only products that are reliable, available, and can be serviced on a reasonable timeline, should the need arise.
How Can I Become a Solar Micro generator?
When you reach out to your Burst Energy Solar representative, you will be asked to provide some basic information such as your address and an example of a recent electricity bill (your solar rep will not have access to this). Your information will be run through our quoting system (Aurora) and you will be provided with an estimation of cost based on your utility needs. A professional installer will review the installation site to ensure that items such as line capacity, and roof pitch and exposure are suitable for installation. Following the completion of your application, we require a deposit of 50% to move forward in establishing your micro generation platform!
How Much Energy Can I Generate?
Your system can be designed to offset 100% of your energy consumption over the course of the year. Since generation capacity is high in the summer months, credits are provided to offset winter usage needs, where energy production drops significantly.
Did you know?
Calgary is Canada’s sunniest major city? Edmonton follows behind at #3!
Can I Disconnect from the Grid?
In most cases it is not feasible to move off the traditional power grid entirely. Practical items such as running appliances etc. around the clock requires that the system tap into the grid to meet those needs at night. As a result, you can decrease or eliminate your usage charges, but you will still be responsible for administration, demand and line provider charges.

How Long Does the Process Take?
Following the estimation process and subsequent acceptance, customers can expect a timeline for permitting between 2 and 3 weeks, and 2-3 days for installation. Following installation, the provincial grant application can be submitted, and typically funds within 30 days.

What Will My System Cost?
Options and quality grades vary where it comes to solar panels, just as each installation site will vary in its capacity to position panels optimally. Typically roof mount residential project costs ranging between $10,000 and $25,000.
Full return on investment is generally achieved within 12 and 15 years, with warranties generally being 25 years on panels. This warranty is with the panel manufacturer, generally Canada Solar.
How Can I Reduce the Cost of My System?
The Provincial Government currently offers a grant valued at $0.75 per Watt (up to $10,000). Using a professional installer ensures that the grant is not withheld.
Can I Install Solar Panels at a Rented Property?
This can be one of the best ways to maximize benefit when switching to solar. Interest on financing is tax deductible for property owners who finance solar installation on rental property (check with your tax accountant). Additionally, including electricity in the price of rent can further reduce operating costs. In the event that the property is sold, solar packages generally increase property value by the value of the system itself.

Want to know more about becoming a Solar Micro generator? Contact your Burst Energy representative today for information about financing, installation options and more! 1 (866) 516-3085.

Continued Growth in 2017

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A successful 2017 has come and gone, and the year’s achievements have set the stage for positive growth in 2018. Going into our 4th year as an independent energy retailer, we continue to prioritize value for our customers the way they’ve come to expect from Burst Energy.
This past year, key partnerships with the Alberta Motor Association (AMA), Claresholm Chamber of Commerce and the Christian Labour Association of Canada (CLAC) allowed Burst Energy to increase both its reach and influence in communities across Alberta.
Community sponsorships included the Muddy Warrior race in August, held in Cardston, Alberta. Participants, young and old, came out to try their hand at the 5km fun-run and faced muddy trails and obstacles in a race against time! Additional sponsorship of two outdoor fitness facilities in Claresholm, Alberta were undertaken. Stay tuned for additional information on the completion of these facilities as construction begins in spring 2018!
We continue to maintain involvement in, and awareness of, energy developments and changing market circumstances with the goal to offer industry-leading customer service and product offerings to our valued customers and affiliates. Last year, new quoting software allowed streamlining of online customer quotes. Increased quoting efficiency has positively impacted new client onboarding. Service expansion in the area of solar-generated electricity ensured a broadening of green service offerings to meet the needs of increasingly environmentally conscious consumers.
2018 will continue to focus on expanding service offerings and product innovation at our best available rates. We remain committed to working synergistically with organizations through partnership, and to seeking out new and exciting sponsorship opportunities that will provide positive value to Alberta communities.
We would like to extend our gratitude to our customers for making 2017 a success, and for your continued support as we enter a new year. Positive referrals remain an integral part of the growth of independent retailers, and we thank you for your continued recommendation of Burst Energy to the people around you who matter the most.
All the Best,

Burst Energy Team

Claresholm Sponsorship

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Burst Energy is proud to announce its sponsorship of two new
outdoor fitness facilities in Claresholm Alberta!

These facilities are anticipated to be installed in spring 2018, and will
be located at opposing ends of town to ensure ease of access for all
residents. The facilities offer an alternative to gym culture and
expense, available 24 hours a day – seven days a week. Equipment
structure will be built to ensure resistance to extreme weather and will
provide a circuit of stations to engage various muscle groups,
complete with instructions for use.

At Burst Energy, we’re passionate about the communities you live in.
We invite all residents to come out and enjoy this cost-free way to
incite a sense of play, physical activity and meet others in your
community! These fitness areas will serve to support a positive
approach to fitness, and being outdoors. With no class schedules to
keep, residents of Claresholm will enjoy physical exercise on their
own terms.

Claresholm will be the most recent town in Alberta to join the growing
trend toward public fitness parks. We look forward to watching the
positive impact that these facilities will have on youth, adult and
senior members of the community!

Burst Energy Sponsorship of Muddy Warrior

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We are proud to announce the successful Sponsorship of the Muddy Warrior Obstacle race!
This race happened in Cardston, Alberta. It was a great success and tons of fun. With Burst
Energy’s sponsorship, Muddy Warrior was able to create a top of the line obstacle race!
Come out and race next year!

Check out Muddy Warrior at: www.muddywarrior.com

2017 – A New Year at Burst Energy

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Another year has come and gone, and has brings with it many changes, challenges and opportunities.

This month, Burst Energy celebrates its 3rd year as a private player in Alberta’s utility matrix! Burst began with a vision to offer Albertans a sustainable and affordable utility platform, which would grow and change with the market.

We’ve held true to our vision of an Albertan owned and operated organization, employing Albertans from all over our diverse province, and rooting all of our products and services within the Alberta market. Burst has experienced considerable growth and development since our foray into the utility market, including the fostering of key partnerships within our communities such as YESS and AMA. We have also had the privilege of participating in community sponsorships, such as the festival of trees in Stony Plain. Our team has worked to increase awareness around green energy in our partnerships with independent retailers in the green energy sector, and have expanded our offerings to include natural gas! We continue to offer great customer support, and assist our clients in navigating the utility system in our province.

Plans for 2017
With the introduction of carbon tax in Alberta, Burst Energy will continue to stay informed and keep you informed of changes and the implications of those changes on your utility experience. 2017 will also see a focus on the continued expansion of our client base and further community involvement within our Province.

In April, Burst Energy will be featured as an AMA REWARDS Partner with the Alberta Motor Association (AMA). Do you know someone who wants to know more about Burst Energy? We encourage you to bring a friend down to Kingsway mall in Edmonton for a complimentary bill review and to be entered for a chance to win prizes! Watch our Facebook page @BurstEnergy.CA for more information about this exciting event!

Above all, we’d like to thank you for your part in making the Burst vision a success! We value our customer relationships, and look forward to continuing to serve our Burst family in 2017 and beyond.